Pragmatic Play turns its best online slots into €1,000,000 digital scratch cards.
Pragmatic Play, a rising star in the digital real money gambling content arena, is making huge waves this week with the announcement of a new product line. The company is about to release its first online scratch cards, with a top prize of one million euros.
One of the fastest growing online games developers in history, Pragmatic Play currently boasts a portfolio of 58 titles. The majority are online slot machines, with a few popular table games, video pokers and specialties in the mix, like blackjack, baccarat, roulette and keno.
According to a press release issued this morning, the company is proud to be expanding into a whole new vertical. They are preparing for the launch of seven instant win scratch cards, with a very wide range of top prizes, all based on their most popular slots titles.
Best Online Slots Become Digital Scratch Cards
Pragmatic Play took an clever approach to the development of its new online scratch cards. They are leveraging the popularity of their highest-yield slot machines to create parallel titles for the instant win games.
Some of the slot machine themes in use include Wolf Gold, Hot Safari, Gold Rush, Queen of Gold, and 7 Piggies. That last one is said to carry the lowest top prize of €5,000. The Wolf Gold scratchy boasts a life-altering top prize of €1,000,000.
Each game’s famous theme carries over to the digital scratch cards with vibrantly detailed graphics and animations. Behind the veil of their myriad characters lies a “sophisticated mathematical structure” that governs the random production of prizes.
No doubt, the Gold Wolf Scratch Card is sure to get the most attention from players. The chance to win one million euros in the single swipe of a finger – yes, they are all smartphone and tablet compatible – is extraordinary. Of course, the odds of winning such a prize are going to be extreme. But we can dream, can’t we?
Pragmatic Play Extols Creation of New Online Scratch Cards
“We’re set to shake up the instant win vertical with the launch of our game-changing new selection of scratchcard titles!” reads this mornings press release from Pragmatic Play. “We’re thrilled to have developed seven online scratchcards based on a selection of our most popular video slots”.
None are more enthusiastic to comment on the impending launch than Pragmatic Play’s Chief Commercial Officer, Melissa Summerfield. She calls the expansion into digital scratch cards a “natural progression” of their business portfolio, “offering quick bursts of exciting gameplay”.
I have to agree with her, and personally, I’m glad to see it happen sooner than later. Many companies like this one are still producing 99% slots content, with 100+ game on their menu. Mixing things up early on should give them more leverage in licencing their products to new online casino operators.
There’s no word yet on a specific release date for the new instant win games. The CCO notes an introduction to their operating partners “over the coming months”. This suggests a progressive roll out, rather than jamming all seven out there at once. And I’m going to assume, by popular demand, the €1 million Wolf Gold scratch card – based off Pragmatic Play’s best online slots performer – will be among the first.